The Egyptian retail sector is a promising sector, with its vast and continuously expanding population and increasing levels of disposable income resulting in a strong rise in household spending across all retail subsectors. Long-term potential in the Egyptian consumer market, particularly for non-essential items and inspirational purchasing by younger consumers whose incomes are rising.
In a country in which almost a third of the population is in the 20-39 years age range, important for household spending on the retail sector, large shopping malls are attracting young consumers who aspire to the international brands that are increasingly becoming available. Although the Egyptian retail market remains fragmented, dominated by small, family-run shops in highly populated urban areas, the organized retail market has been developing slowly but steadily in recent years as more consumers are converting to modern retail methods. The market share of small neighborhood outlets is undoubtedly beginning to decline (5% per year)[i] as the modern retail sector grows. With the arrival of mass grocery retail (MGR) in particular, Egyptian consumers have been exposed to a new shopping experience.
· The main industries (economic activities) of the sector include:
a. Food, Drink and Tobacco
b. Clothing and Footwear
c. Household Goods
d. Personal Care and Effects
e. Tourism Spending
f. Clothing and Footwear
g. Household Goods, Home-ware and Home Improvement Electronics
The main channels through which retail products are exchanged:
a. Department Stores
a. E-commerce and Online Marketplaces
b. Pharmacies and Drug Stores
c. Shopping Centers And Malls
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